Stop daydreaming about how to become a makeup artist, because the answer is just right in the corner. Instead, get your makeup career started by learning how to become one.
So you have been thinking of becoming a makeup artist. You know, build up a fun and exciting career doing something that you love doing a lot. Well, that’s awesome!
You know, not everyone gets to fulfill their dreams and pursue their passion. So, if you are given the chance to chase your dream and make it happen, do grab it!
But of course, you just don’t jump in. You have to make sure than when entering into a battle — in this case, the beauty industry — you got the right weapons. Being armed with the right weapon is your key to success. It’s what will make you stand out from a very competitive world.
Some people may wonder why learn how to become a makeup artist and pursue a career in it? Is there really money in this field?
Well, guess what? There are so many opportunities for makeup artists. In fact, there are so many industries that hire makeup artists!
In the United States, as of May 2018, it has been found that motion picture and video industries (having employed over 2,000 makeup artists) ranks first when it comes to the highest levels of employment of makeup artists in the US. This was published online by Statista.
Following the said industry were personal care services, performing arts companies, travel accommodation, and cable and another subscribing programming.
You see, if you are someone who wants to get into makeup artistry, you will, for sure, find a place somewhere and make it big.
Of course, almost all makeup artists’ end goal is to become popular be one of the most sought-after makeup artists. But you know, everything starts somewhere. It will take time, for sure, but with the right mindset and the right skills and attitude, you will eventually get there.
So, the question now is, how to become a makeup artist?
Before we get into the process or steps in becoming one, we find it right to first, understand what the industry is all about. Remember we mentioned about being well-equipped before getting into battle? Knowing a little of history and other essential information about the industry is fundamental for you to appreciate the craft even more.
Basically, we are going to answer some commonly asked questions especially among newbies about makeup artistry. These questions include:
- What is makeup artistry?
- What does a makeup artist do?
- What skills and qualities a makeup artist should have?
- How much does a makeup artist make?
- How to become a makeup artist?
WHAT IS MAKEUP ARTISTRY?
The history of makeup artistry dates back as far as the days of Cleopatra. Today, makeup artistry belongs to the multibillion-dollar beauty industry.
Back in the ancient time, someone of power or wealth uses copper or lead or in some cases even the leftover smudge of a burnt match to be able to create color and beauty to be able to enhance their appearance.
Over the years, trends changed, and innovations happened to what the makeup industry is today.
Unlike way back, today, cosmetics go through rigorous processes to ensure safety, to be able to give women as well as makeup artists the materials they need to come up with a certain look or as simple as emphasizing a feature without getting harmed.
Makeup artistry today, along with cosmetics has become part of every woman’s life. That is why it is not surprising why a lot of people especially women are have become really passionate about the craft and aim to take it seriously by making a career out of it.
Today, makeup artists have become in-demand. More so, it has become a very competitive industry.
Before moving on, you may be interested to know how it is to become a makeup artists from a freelance makeup artist herself, RositaApplebum. In this video, she shares some tips and tricks on how to get your name out there and start growing your very own makeup artistry business.
WHAT DOES A MAKEUP ARTIST DO?
So, now you have a little idea when makeup artistry started and how it evolved to what it is today.
And you, you are one of those who loves makeup and wants to make it big in this industry. You can take your craft to the next level by becoming a makeup artist. But the thing is, what does a makeup artists really do? What is expected from a makeup artist?
Well, according to industry experts, here are some of the primary responsibilities of a professional makeup artist:
Apply makeup to help enhance or alter the physical appearance of the client (whether it be actors, models, performers or ordinary customers)
- Meet up and discuss with the client the desired look or appearance
- Establish budget accounting for materials to be used plus labor fees
- Examine photographs or any references to get inspiration for the desired look
- Sketch design ideas for makeup
- Consider lighting, backdrops, colors, as well as the photographic process for every assignment
- Purchasing and ensuring you have all the necessary tools depending on the desired look of the client
- Properly and carefully transporting all tools, equipment and materials needed
- Assess the client’s skin tone and complexion to help determine the right products to be used
- Prepare the skin of the client before makeup application
- Ensure that you (and your team) are awareness of health, safety, and sanitation issues
- Keep yourself up-to-date about the latest makeup and beauty trends, which includes skincare products
- Maintain an up-to-date portfolio of work
You see, becoming a makeup artist is not just about buying cosmetics, showing up to the client, and do they look. There’s more to it especially if you aim to be a professional makeup artist.
WHAT SKILLS AND QUALITIES A MAKEUP ARTIST SHOULD HAVE?
Makeup artistry is not what people think it is. It’s not just about being creative or being an expert in putting makeup on. There’s so much in it that it cannot be undervalued.
The face, in the first place, is used in many ways. It is used to make a good and lasting first impression, it captures and holds attention, and most of all, it is used to communicate with other people.
Through the application of makeup, and the use of specialized techniques, makeup artists are able to make the face into a masterpiece of expression. Makeup can make or break a person — to put it simply.
When aiming how to become a makeup artist, you have to first and foremost, assess yourself if you really have what it takes to be one. Remember, this is not just about being good at putting makeup on.
To be a successful makeup artist, you must possess a number of traits and qualities, which include:
- Excellent communication and interpersonal skills
- Excellent critical thinking
- Ability to work under pressure
- Ability to assess the needs of the client
- Ability to work with very limited time
- Good listener
- Ability to evaluate customer satisfaction
- Excellent judgment as well as decision-making skills
Now, if you are looking at working as an independent contractor or operating your own makeup artistry business, you should acquire knowledge about business and management principles in different areas like the following:
- Strategic Planning
- Leadership Skills
- People and resource coordination
- Resource Allocation
You see, being a makeup artist is not as simple as everyone thinks! There is depth in this craft like any other professions or careers out there.
HOW MUCH DOES A MAKEUP ARTIS MAKE?
According to Online Makeup Academy, how much a professional makeup artist make depends on the type of makeup artist you want to be. However, in the most recent statistics, it says that the average salary of makeup artists in the US is about $66,000 annually. But those who are on top earn as much as $121,000 a year! And these people are the ones working in film and video productions, as well as motion picture (these industries are actually every makeup artist’s dream).
But wait, there’s more! Thanks to the advent of digital media and the internet, makeup artists found a new way to share their craft in a larger audience not by putting makeup to people, but by teaching them how to.
Today, there’s what they call as beauty bloggers. They are basically makeup artists who choose to share their knowledge through blogging instead of the usual thing that makeup artists do. A beauty blogger earns somewhere between $20,000 and $30,000 annually. However, if you make it big especially on YouTube, you can earn as much as six digits not annually but a month!
You see, there are many rooms or industries where makeup artists can get into and earn. To give you a full knowledge on how much a makeup artist earns annually depending on the industry she’s in, here’s a data from Online Makeup Academy:
- Film & Television. $46,000 – 121,000
- Theater & Costume. $42,000 – $95,000
- Fashion Runway. $32,000 – $48,000
- Print, Magazines. $30,000 – $68,000
- Celebrity Makeup. $44,000 – $87,000
- Wedding, Bridal Makeup. $30,000 – $55,000
- Spa. $40,000 – $72,000
- Medical. $48,000 – $75,000
- Education. $32,000 – $45,000
- Brand Rep. $40,000 – $48,000
- Beauty Counter. $22,000 – $36,000
- Beauty Blog Writer. $20,000 – $30,000
- Funeral. $34,000 – $62,000
HOW TO BECOME A MAKEUP ARTISTS?
So, now that you already know what kind of career you are getting into, your responsibilities, and probable earnings, let’s proceed to the most important part of all – the process on how to become a makeup artist.
Based on what we gathered from industry experts, here are the steps on how to become a makeup artist:
STEP 1: LEARN HOW TO DO MAKEUP RIGHT
If you want to compete in an already very competitive industry, you better be armed with the right tools, right? And how do you do that?
For once, makeup artistry is not just about learning how to put makeup on. There are technicalities. There are rules as well. Thus, experts highly recommend getting a crash course on makeup artistry, and eventually aim to get certified.
Having these will make your credentials beautiful. This will step up your game.
Hone your skills, and never stop learning. Take online or offline makeup classes. While a formal education is not necessary, having one will definitely make you even more competitive.
STEP 2: PRACTICE. PRACTICE. PRACTICE.
Yes, that’s three in there because we wanted to emphasize that practicing the craft is very important to become a better makeup artist. Your education is useless if you will not apply it.
As the very popular saying goes, practice makes perfect! Definitely, makeup artistry is no exception.
It doesn’t matter if you practice different looks on yourself or your family and friends. The thing is, the more you do it, the likely you are to become better in the craft.
Make it a daily habit. At least do something different in a day, and another on the next day, and so on and forth. Just keep doing it. You will be surprised one day you will wake up realizing you’ve grown as a makeup artist and that you already do really well.
Also, as you practice, assess your work. Figure out what nice to look at and what needs to be done better. These are key to becoming the kind of makeup artist you want to be.
STEP 3: WORK FOR AND WITH THE MASTERS AND FIND A MENTOR
You know, when you want to succeed or become great at something, you got to learn how to do it from the masters of the craft. That is why we highly recommend working for and with the pros. You can do an internship if you want to. It’s good training, at the same time a good learning experience for you.
By working for and with the masters, you get a glimpse of the kind of industry you want to be part of. More than the technicalities, you will also learn the qualities you need in order to succeed in this industry.
Also, it is a great way to find a mentor. You know, having a mentor is one of the secrets to succeed in this industry. Your mentor is someone who will guide you as you make your way into the makeup artistry industry.
STEP 4: BUILD YOUR PROFESSIONAL MAKEUP KIT AND OTHER TOOLS
Makeup kit is every makeup artist’s prized possession. If you want to take makeup artistry professionally, you have to make sure to invest in really good products. And you know, when we say good products, this means products that are not cheap.
Don’t panic though. If you are just starting, experts say it’s best to slowly invest in high-quality products. Meaning, you do not necessarily have to buy them all at the same time. Slowly build up your makeup kit and makeup tools.
It is worth noting that the products you use will help a lot in establishing your career as a makeup artist. Of course, if you use high-quality products, these are long-lasting products. If you choose the cheap ones, they easily smudge and clients do not like that.
Organizing your makeup kit is a great step on the road to becoming a professional makeup artist. More so, your makeup kit plays an important role in your career. It is in fact everything you need to be able to establish a career in makeup artistry.
STEP 5: FIND YOUR NICHE
Finding your niche is one way to step up your game in the makeup industry. It will also make your life as a makeup artist easier as you get to focus on honing your craftsmanship in a specific line of makeup artistry only.
Here are some of the common niche you may want to consider:
- Theater and Costume
- Film and Television
- Fashion Runway
- Print, Magazines, and Other Publications
- Celebrity Makeup
- Wedding/Bridal Makeup
- Beauty Counter
- Beauty Blogging
STEP 6: BE ASSERTIVE
This is only applicable for freelance makeup artists or those planning to become one.
In order for you to land those freelance makeup gigs, you will need to become assertive. Remember, clients do not go to you, you go to them. You find them.
Now, in order to find new clients, there are several ways you can do. One is by reaching out to models and photographers who are looking for makeup artists and offering your services. You may also consider approaching event and wedding venues, wedding planners, or even your family and friends (maybe they know someone who’s looking for a makeup artist). Never ever underestimate the power of connections.
Since we live in a digital world, you may as well take advantage of it as well. Be active online, at the same time, work on your online presence. Come up with a Facebook Page or create an Instagram account. Post your best works in there to help attract clients. You know, a lot of people who are looking for makeup artists these days search online. So, you better make sure to build on that. Consider joining Facebook groups as well because potential clients are also lurking around in there.
Another idea is by attending and joining events and expos. Although it may require some fees, but that should not matter if it means getting clients, right?
STEP 7: STAY UP TO DATE
Just like clothing, the beauty industry includes makeup artistry that continues to evolve. Innovations come every single time, and you better be updated.
The best makeup artists are someone who is always one step ahead of everyone when it comes to makeup trends and someone who continues to develop and hone her skills.
If you want to be the best and succeed, you better not stop learning and growing.
FINAL THOUGHTS ON HOW TO BECOME A MAKEUP ARTIST
Makeup artistry is a fun, exciting, and beautiful industry to be at. No wonder why more and more people are becoming interested to get into this.
However, just like any other professions, you need to do something in order to succeed in this very competitive field. You have to work your way up, as they say.
So, are you ready to step up your game and become the next big name in makeup artistry?