Working with brands is one of the most mainstream ways to make an income through your blog, though – truth be told – it can be intimidating just to get started. There’s so much to know – from how to find a contact with a brand you want to work with, to how to craft the perfect pitch, to how to maneuver contracts and agreements. Also, how to implement your campaign, track the results, and get a job in fashion.

The thing to understand here is that fashion brands want to partner up with you. Why? Bloggers are able to authentically reach audiences that a brand simply cannot reach on its own. Because posts are so visually driven and bloggers have a presence on a variety of social channels, fashion brands can send bloggers anything from a free outfit to a shopping spree and work with the bloggers to reach new consumers.

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Consumers can relate to and trust a blogger that they follow on a regular basis more than they can relate to a celebrity or the brand itself.

When partnering up with a brand, keep these five rules in mind.

Getting a Job in Fashion: Partnering With a Brand

#1 Look for compatibility. It is all about delivering VALUE to the brands that want to reach out to your audience. Also, provide valuable content for your readers. A company that feels their product would be well received will be more than happy to work with you.

#2 Don’t believe in blindly following statistics. You may not have 500 page views a day, but that doesn’t mean your favorite brand swill not want to work with you. Get a job in fashion and narrow your target niche. The less impressive your statistics will have to be to make a splash for a brand.

Promoting Yourself

#3 Your media kit isn’t just your calling card. It’s your ticket to opportunity. Whether you’re writing that “work with me” page, rubbing elbows with potential sponsors at a conference, or pitching that brand you’ve always dreamed of working with, one thing’s for sure: The secret to a good impression? A good media kit, of course.

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Get a job in fashion like you’ve always dreamed!

#4 Smaller brands are rather fabulous to work with. Look for opportunities to find a brand that’s an ideal fit for your readers. You’ll find that you can work much closer with a company. You can be creative in the way you bring value for them and for your readers.

#5 Smart brands “get” the value of high engagement on a blog.

[perfectpullquote align=”full” cite=”” link=”” color=”” class=”” size=””] If engagement is one of your strong points, play it up![/perfectpullquote]

Highlight the average number of comments if that’s where you shine. Follow positive comments about your taste.

If you’re new to working with brands, it’s easy to get caught up in the frenzy of promoting freebies. However, if you’re not charging what the advertising campaign is really worth, you’ll find yourself frustrated, and burned out. Respect your readers and turn down offers that aren’t a good deal to get a job in fashion.

Implement these tips, and you can get a job in fashion like you’ve always wanted.

Want to work with your favorite fashion brand? Join the charlie! family, and get paid to promote the products you love!

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